Career Detail

Location: Mooresville, IN
Type of Employment: Full-time

Agricultural Salesperson

The Reynolds Farm Equipment Agricultural Salesperson is responsible for managing existing and attracting new lifetime customers with the sales territory. This position assists customers with proper product selection and promotes the Reynolds experience. An Agricultural Salesperson must have the ability to build strong relationships and is an excellent communicator with the ability to lead. The Agricultural Salesperson must practice confidentiality both in and out of dealership and maintain positive attitude while working to improve teamwork between all dealership personal. Most importantly, perform all duties with honesty, integrity, and adherence to Corporate Mission Statement.


  • Management of customer base
  • Identify new key customers, understand their business, determine their needs and develop plans and actions for defined sales area
  • Communicate with management the initiatives, objectives, strategies, and action plans
  • Maintains current product knowledge on features and benefits of all equipment potentially saleable by the dealership
  • Follows the defined sales process
  • Responsible for sales area forecasting and analysis
  • Maintains assigned company vehicles and equipment
  • Assists with the preparation and execution of customer events
  • Conducts new equipment field demonstrations
  • Responsible for following credit policies and managing risk for the company
  • Maintains current knowledge of financing options to assist customers with securing the purchase of new and used goods
  • Development of annual business plan that optimizes growth and profitability for the sales area
  • Implement marketing and sales plans and establish and meet sales goals
  • Build product and market knowledge to add understanding and credibility
  • May maintain current knowledge of used equipment values and ability to evaluate properly for trading purposes
  • Become primary contact between your customers and Reynolds Farm Equipment including deliveries, forecasting, credit, complaint handling, etc.
  • Strictly follow all company policies which includes safety & regulatory
  • Achieves training requirements by reviewing training plan with store manager quarterly


  • 1+  years equipment sales experience
  • Basic knowledge of data entry/keyboarding skills
  • Knowledge of agricultural equipment and farming or operational practices preferred
  • Ability to use standard desktop load applications such as Microsoft Office and internet functions
  • Ability to work flexible hours
  • Excellent customer relationship skills
  • Ability to analyze and interpret basic sales reports
  • Unwavering commitment to confidentiality
  • Ability to lift items weighing up to 75 pounds
  • High School Diploma or equivalent experience

About Reynolds Farm Equipment
Reynolds Farm Equipment is a regional John Deere dealer with retail locations throughout the Midwest. Founded by farming husband and wife A.W. “Mac” and Arline Reynolds in 1955, the family owned and operated company has emerged as a leading, award-winning dealership serving agricultural, residential, commercial, construction and golf and turf customers in Indiana, Kentucky and Ohio. Learn more online at

About the Reynolds team

With an energetic company culture and host of benefits, Reynolds Farm Equipment has emerged as an employer of choice for today’s top talent. Here are just a few of the benefits that make us unique:

  • Base pay plus commission pay structure;
  • Competitive benefits package with medical, dental and vision insurance;
  • 401K
  • 6 paid company holidays annually plus three personal days;
  • Annual performance reviews to fuel performance and continuous learning;
  • Year-round employment;
  • Equipment discounts and corporate John Deere discounts;

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